The Problem

Most labels and management companies are running marketing the same way they did in 2018. Content goes out inconsistently. Fan emails sit uncaptured. Release campaigns stop the day the record drops. Paid media runs without the infrastructure to capture what it generates. The team is overwhelmed. Good music gets buried not because it is bad — but because the infrastructure around it is not built to scale.

Core Stack

Three systems.
One stack.

Pillar 01
Release Engine

A complete content system built around every release. Pre-save campaign. Launch week content. Post-drop milestone posts. 30-day calendar across all platforms — Instagram, X, TikTok, LinkedIn. Smart link integration so every post drives measurable clicks. The content does not stop at release day.

Pre-save conversions Day-1 stream count Smart link click rate Platform engagement
Pillar 02
Fan Nurture Machine

Every fan who touches a release page, pre-save, or merch drop gets captured and nurtured automatically. Email and SMS sequences deliver the next release announcement, presale access, and merch restocks before the algorithm shows them an ad. Your artists build an owned audience instead of renting attention every cycle.

Email list growth per release Open rate Click-to-purchase Fan LTV
Pillar 03
Operations Automation

Release day content fires automatically. Sync inquiry emails get routed to the right person in minutes instead of days. Weekly performance digests land in your inbox Monday morning — streams, social engagement, smart link clicks, email metrics — without anyone pulling it manually. The team works on music, not admin.

Release automation speed Sync response time Weekly digest accuracy
Additional Services

Everything the
industry needs.

Meta Ads

Facebook and Instagram campaign management built for music. Release promotion, pre-save pushes, ticket sales, merch drops, audience retargeting. Creative designed around the artist — every ad tracked to measurable outcomes.

GHL Campaigns

Full GoHighLevel pipeline setup — CRM for fan and lead capture, automated email and SMS sequences, release funnel builds, pre-save landing pages, retargeting pipelines. One platform, fully built out and running for your roster.

Artist & Label Websites

Premium custom-built sites. Artist portfolios, label roster pages, release landing pages, press kits. Better than 90% of what exists in the industry. Built to convert visitors into fans and buyers.

Tour Content Sequences

City-by-city content fires automatically as tour dates approach. Market-specific posts, presale pushes, day-of content. Set once per tour, runs itself. Pair with Meta geo-targeting for maximum ticket pull.

Sync Opportunity Routing

Automation catches every inbound sync inquiry — email, web form, direct message — and routes it to the right person with full context, immediately. No opportunity falls through a gap.

AI Voice Receptionist

Handles inbound calls from venues, promoters, sync supervisors, and media. Qualifies, routes, and books — so your team only picks up calls that matter.

What You Can Track

Results tied to
real numbers.

Day 1
Stream impact from release content vs. organic baseline
3x
Minimum target return on engagement from release revenue
Weekly
Performance digest delivered every Monday with full metrics
How We Engage

Two models.
One conversation.

Model A
Monthly Partnership

Fixed monthly scope with everything included — content calendar, fan capture, operations automation, paid media management, and weekly analytics. We handle the full stack. You focus on the music. Scope is set on the first call based on your roster size and release cadence.

Scope conversation → custom proposal → 30-day pilot

Ready to see it in action

We build a sample
before we talk scope.

Send us your artist or label. We generate a 7-day content calendar using real data before any call. You see the work first — no commitments, no pitch.